Hearts At Work

Logo Design & Brand Identity

Project Overview

  • Brand Consultation
  • Design Brief
  • Logo Design
  • Color Palette Creation
  • Brand and Style Guide

Hearts at Work is a multi-faceted business with a focus on providing company chaplain services to medium and large businesses across the United States. The CEO and founder hired KRC to help cast a vision for thier visual branding, to develop a new logo, corporate color palette and various other applications. 

The design brief lead us to develop ideas that felt corporate and professional, yet action-packed, strong and attractive. Our favorite part of the new logo was the negative space that was formed when the four hearts came together. It provides a strong and “action-oriented feel” to the new logo design.

Initial Concepts and Sketches…

Exploring ideas on the computer…

The selected logo…

The Brand Guide…

Applications…

Get in touch

We’d love to discuss how we can help you with your business brand.